Find a truth and tell your story.
Art director, designer, and production manager with 15 years of experience in advertising, entertainment, and digital product development. Based in New York.
WORK
A small selection of projects, a wide range of skills.
CAMPAIGNS + KEY ART
HBO Original Series
SENIOR DESIGNER AND
PRODUCTION DESIGNER
Multi-channel brand campaigns for HBO original series and films.
BRAND CAMPAIGNS
DESIGNER AND
PRODUCTION DESIGNER
→ Go90
→ Ford
→ SquareSpace
VISUAL IDENTITY
ART DIRECTOR AND BRAND DESIGNER
BodySIM combines data science with nutrition planning to create personalized fitness regiments.
Based on the core product, data visualization and synthesis, we derived a uniquely fluid and futuristic look and feel. The visual identity projects the dynamism and energy of the consumer proposition.
CASE STUDY
SELECTS
E-COMMERCE
Drinkworks by Keurig
PRODUCTION MANAGER
AND DIGITAL DESIGNER
Launched brand, e-commerce, and product initiatives.
Mobile-first brand strategy. 35+ products. Over 350 unique assets, style guides, and component libraries.
BRAND BUILDING
Amazon Ads
ASSOCIATE DIRECTOR,
PRODUCTION DESIGN
Led two parallel workstreams: adapting an existing body of branded assets and developing new communication channels.
→ campaigns
→ landing pages
→ white papers
→ presentations
→ experiential
→ OOH
→ social
EXPERIENTIAL DESIGN
Verizon Wireless
DESIGNER AND
PRODUCTION DESIGNER
A +3 year rebranding and enterprise-scale design system migration.
By converging and unifying 5 existing systems, we created one cohesive design language for thousands of stores across the nation.
Creation and management of flexible design systems; a core component of the brand’s evolution strategy.
PROCESS
Style Frames
DESIGNER
High-level problems, and solutions, exist in the abstract. For any number of reasons, conceptualizing can become an insurmountable hurdle.
Style Frames offers a way to engage executive problems on a level playing field. By abstracting design elements we counteract our greatest obstacle, overthinking.
RETOUCHING
DIGITAL ARTIST
AND RETOUCHER
→ Verizon
→ Google Home
CONNECT
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